EM 775 Marketing Strategies

This Blog has been created as a forum for Milwaukee School of Engineering, Rader School of Business students to comment on various issues related to the subject matter of our class. The class, "Marketing Strategies" is an elective class in the graduate management program. The views expressed are those of the students individually and not of the professor or the university.

Monday, January 08, 2007

Communicating with B2B Customers via a Website

Business to Business Marketing has published a list of what it thinks are the best B2B websites. The sites it profiles are:
Accenture
Bank of America
Boston Scientific
CA.com
DHL.com
Gates.com
Grainger.com
Steelcase.com
Sun.com
USG.com
The article entitled "10 Great Web Sites
BtoB’s annual look at some of the best Web sites out there"
By
Karen J. Bannan

In the author's opinion, these sites do a good job of communicating with customers and are very useable.

Review the author's comments and check out a website of your choice. What do you think? Why?

Gene A. Wright

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